Subscriber demand for IP video content and advanced services is rapidly becoming a major global market growth opportunity. The consumer’s desire to access various video and multimedia applications, information, and personal content has grown exponentially – they want it anywhere, anytime, and on any IP-enabled device. To meet such demand, service providers are seeking solutions to provide differentiated offerings to satisfy current subscribers and lure new subscribers, while balancing a need to manage capital and operational expenses. The ARRIS IP video and multimedia solution delivers an end to end IP platform operating on a DOCSIS® 3.0 infrastructure, delivering maximum value and ROI.
Demand Driven Video and Targeted Advertising
The suite of ARRIS on demand and targeted advertising solutions present cable operators with the ability to enhance revenue models that allows for ad subsidized on demand services with the ability to insert relevant and timely ads throughout the on demand video. Targeting those ads coupled with applications like Start Over, Network PVR, and access to long tail ad content reposition the cable operator’s value proposition to both their subscriber and the advertising market.
On demand and VOD-in-a-Box systems truly deliver the desired subscriber experience, any video, anytime, anyplace, on any device. These solutions, and the converged back office platform from ARRIS, make the operator’s entrance into the on demand market rapid and cost effective.
Today, MSOs are challenged to reliably and efficiently manage their increasingly complex, ad hoc video infrastructures. Growing subscriber penetration, greater content variety, and rising concurrence rates of video services are straining infrastructure capacity and putting quality and reliability at risk. The ARRIS D5® Universal Edge QAM (UEQ) is a unique IP edge network device that delivers a wide variety of multimedia content in a reliable, high-performance, cost-effective package. The modular, unified architecture of the D5 UEQ enables operators to add capacity incrementally and to alter their video service mix to keep pace with the needs of the network and the subscribers.
With the D5 UEQ, operators avoid the capital and operational expense of replacing or retrofitting non-compliant Edge QAMs when responding to growing residential and business demand for advanced services. The D5 UEQ processes as many as 1488 MPEG-2 transport streams simultaneously – ingesting VOD, SDV, linear digital broadcast, and DOCSIS 3.0 M-CMTS downstream data – and multiplexes the streams flexibly across any available channel. Management and delivery of video services is dramatically simplified. And operators have a unified view of their services through the D5’s Web Manager, which provides a browser interface for configuring, monitoring, and troubleshooting video services and reporting provisioning and hardware status.
Space- and energy-conserving engineering means the D5 UEQ draws the lowest watts per channel of any competing QAM and delivers reliable services cost effectively in headends of all sizes. No other QAM matches the high-availability, energy-efficient engineering, or ease of use of the D5. Redundancy in power supplies, cooling, signal and power distribution, networking, and RF units provide carrier-grade reliability, performance, and QoS gives D5 operators superb customer satisfaction ratings and revenue continuity.
